Pavilion Kensington:
Members’ Club, Restaurant & Bar
NAMING, IDENTITY & BRANDING
Painting a perfect picture of Renaissance elegance with modern-day working. Disruptive style for classic members.
The original identity and branding for Pavilion - a luxury Business Members’ Club and Restaurant in Kensington, London. The Restaurant was lead by head chef Adam Simmonds, offering fine British cuisine along with an impressive centre bar. The Members’ Club spanned five floors offering high-end office suites for modern day businessmen and women – from social gatherings on the terrace to penthouse meetings for entire teams. Painter Simon Casson re-created some of his original artwork for use as the Clubs in-house wall art and as the hero artwork for the menus. A variety of brand collateral was created including business cards, letterheads, compliment cards, several restaurant menus, promotional material and an array of luxury office and event brochures.
Completed at: Edge & Barrett
Photography: Will Pryce
Paintings: Simon Casson